Healthgrades, Zocdoc, Vitals, and the other sites that show a rating you did not set up. Which ones deserve the time.
Among specialty practices with Google reviews in our audit, 51% (59 of 115) had zero owner replies on their newest reviews. The 74 with a Google review total averaged 586 reviews at 4.48 stars. The rating looks fine. Nobody is answering.
There is no single doctor review platform that matters. There are eight of them, each with its own audience, its own algorithm, and its own set of unwritten rules. Treating them interchangeably is one of the most common and most expensive reputation management mistakes medical practices make.
Every physician who has ever Googled their own name has had the same unsettling experience. You don't just appear on your practice website. You appear on Healthgrades, on ZocDoc, on Vitals, and on half a dozen other directories you never signed up for, each one displaying a star rating and a hand...
